This week we have re launched the BlueVia portal to reflect the focus on the direct carrier billing or as we prefer to call it Charge to Mobile. We’ve been busy doing lots of partner implementations recently and now we’re telling the world, check out the new look and content. We haven’t completely forgotten our developer API roots, the old portal can still be found under the renamed BlueVia Labs, the place to test, develop and innovate.
With the fantastic number of new client deals coming through using the BlueVia Charge to Mobile API, the website shows the benefits these clients are experiencing when they integrate:
• Boost conversions rates – BlueVia is a quicker, easier alternative to credit cards. Customers like it so much, sales conversion can be up to 10 times higher than other payment methods for some goods.
• Reach new markets – BlueVia provides a single connection to the world’s fastest growing digital audiences. It helps you sell to new demographics and reach markets with high mobile penetration but low credit card or bank account ownership.
• Build customer trust – BlueVia is delivered safely and securely, protecting both merchants and consumers. Customers reluctant to share bank or credit card details online appreciate the peace of mind that Charge to Mobile brings.
We’ve heard many times from clients, partners, analysts and industry bloggers that the Charge to Mobile ecosystem is overly complicated with a confusing number of parties involved. It’s BlueVia’s role to simplify the complexities and make it easy for our clients to work with all of Telenor and Telefonica’s local operating businesses with a single integration. See the ecosystem graphically represented in the section ‘How It Works’.
Ricardo Varela, Head of BlueVia said of the new portal “As we work closer with local Operators like Vivo, Movistar and O2, it’s imperative we can communicate the advantages of the Charge to Mobile API to all potential partners and clients. The objective of the new portal is to provide anyone interested in implementing payments for digital content and services using the phone bill or prepaid account with an easy to understand set of guidelines and we have achieved this with the portal. Well done to all those involved.”
If you wish to hear more about BlueVia and what we can do for your business please free feel to make contact, you can do this by using the ‘Contact’ function on the website.